Everyone Loves A Good Underdog Story.

Let's Write Yours Together.


Your One-Stop-Shop Digital Marketing Agency in South Carolina

Leverage an omnichannel marketing service without spending thousands on different services and agencies. Our comprehensive approach creates consistency across all of your digital platforms.

Social Media Marketing

Content that matches your brand and unique voice.

Email Marketing

Targeted messaging that speaks to your audience.


Optimized web content for the right keywords for your industry

Web Design

A cohesive site that showcases your one-of-a-kind services.

Who Uses Underdog?

We have served dozens of industries. We have a proven process for quickly identifying your ideal client and the right message to resonate with them.

Technology And AI-Enabled Marketing To Give You More For Your Money

It’s 2024 – you can’t stay ahead without utilizing the latest AI and technology. Here’s how we do it:

Different AI Technologies

To get your message in front of the right people.

Custom CRM

To streamline and track marketing efforts across channels.

Social Listening

To stay ahead of ever-evolving trends.

Consistent Messaging. Consistent Experience. Consistent Branding. Everywhere.

We know how it goes. You hire one agency to do social media, one to do email, one to do web design, and so on. Before you know it your brand is left a jumbled mess. That’s a good way to confuse your target audience. Here’s how we do it:

Facebook Ads Services | Underdog Digital | Columbia, SC

In-depth content strategy

We never stop getting to know you. We dive deep into your brand and voice to ensure our content sounds like YOU.

Facebook Ads Services | Underdog Digital | Columbia, SC

A diverse team of experts

Our team is stacked with individuals with unique skills and backgrounds to deliver great content on every platform.

Facebook Ads Services | Underdog Digital | Columbia, SC

Actionable data

We don’t just create content. We use data and analytics to track what’s working – and keep doing more of it – so that we can help you grow.

Your South Carolina Digital Marketing Agency

Comprehensive, tech-enabled services starting at $999/ mo.

Trusted By Small Business Owners For Years

You don’t have to take our word for it. Take a look at what our clients have to say.

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Smart AND Dedicated. This team is fantastic and they deliver outstanding results!

Ready to get your message in front of the right people without spending thousands? Let’s start writing your Underdog story today.

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