Facebook Ads Services Made for Small Businesses

Raise brand awareness and bring in more leads without spending hours deciphering Facebook Ads.

Put the Right Message in Front of the Right People

Facebook Ads Services | Underdog Digital | Columbia, SC

Build brand awareness

Create consistent, cohesive campaigns that captivate your audience and solidify a unique, recognizable brand for your business.

Facebook Ads Services | Underdog Digital | Columbia, SC

Save time

Stop spending hours trying to find the right message, creative, and targeting options to reach your audience. Let our experts take the reins.

Facebook Ads Services | Underdog Digital | Columbia, SC

Get ahead of your competition

Be the first. Get in front of your target audience earlier – and more often – than your competitors.

Comprehensive, Custom
Facebook Ads Services

From research and ideation to copywriting and targeting, we can be as hands-on or hands-off as you need. Our services include:

Facebook Ads Services | Underdog Digital | Columbia, SC

Graphic Creation

The visual element is the most important part of the ad. Immediately grab your audience’s attention with a striking graphic created by our designers.

Facebook Ads Services | Underdog Digital | Columbia, SC

Ad Copywriting

We craft ad copy that is compelling yet to-the-point to hook the right people at the right time.

Facebook Ads Services | Underdog Digital | Columbia, SC

Conversion and Website Tracking

We handle the backend setup to track exactly when conversions are made and visitors hit your webpages.

Facebook Ads Services | Underdog Digital | Columbia, SC

Campaign Optimization

Ads need to be optimized, tweaked, and tested in order to perform their best. We perform consistent optimizations based on your ad trends.

Facebook Ads Services | Underdog Digital | Columbia, SC

Retargeting

Have you ever gotten an ad for something right after viewing it online? That’s retargeting! We use website tracking data to target ads to those that have previously visited your site or expressed interest.

Facebook Ads Services | Underdog Digital | Columbia, SC

Advanced Ad Strategies

Additional ad types, advanced retargeting methods, and in-depth reporting can take your campaigns to the next level.

Facebook Ads Services That Work

In the first 3 months, RCB Construction Management saw:

Options that Fit YOUR needs

Various Targeting Options

Facebook Ads Services | Underdog Digital | Columbia, SC
Facebook ads services with advanced targeting

Various Ad Types

How Facebook Advertising Works

Facebook ads services - the bidding system

The Bidding System

Facebook Ads operates on a bidding system, where advertisers set a budget and bid for ad space. You can opt for cost-per-click (CPC) or cost-per-impression (CPM) payment models. Facebook’s algorithm then determines the most effective way to allocate ad space based on the bid, the ad’s relevance, and the likelihood of achieving the advertiser’s desired outcome.
This system is designed to be mutually beneficial: users see ads that are more relevant to their interests and needs, while advertisers can efficiently reach their target audience, often resulting in a higher return on investment.

Facebook ads services - targeting

Targeting

Facebook targeting allows advertisers to pinpoint their ads to specific groups of users based on a wide range of criteria, ensuring that their marketing messages are seen by the people most likely to be interested in their products or services.

This targeting is made possible by the extensive data Facebook collects about its users, including their demographics, interests, behaviors, and online activities.

Facebook Ads Services | Underdog Digital | Columbia, SC

Smart AND Dedicated. This team is fantastic and they deliver outstanding results!

Why Invest In Facebook Ads?

Facebook Ads Services | Underdog Digital | Columbia, SC

Audience Reach

Facebook’s extensive user base spans various demographics, ensuring that you can reach your ideal customers with precision.

Facebook Ads Services | Underdog Digital | Columbia, SC

Targeted Advertising

Utilize advanced targeting options, allowing you to define your audience by age, gender, interests, location, and behavior. This precision maximizes the impact of your ad spend.

Facebook Ads Services | Underdog Digital | Columbia, SC

Cost Savings

Compared to traditional advertising, Facebook Ads often offer a higher return on investment. You have control over your budget and can track performance in real-time, optimizing campaigns for better results.

Facebook Ads Services | Underdog Digital | Columbia, SC

Remarketing

A Facebook Ads service can implement remarketing strategies, re-engaging users who have previously interacted with your brand, leading to increased conversion rates.

Measurable Results

Detailed analytics provide insights into your campaign’s performance. You can adjust your strategy based on data, ensuring continuous improvement.

Facebook Ads Services | Underdog Digital | Columbia, SC

Competitive Edge

In the digital marketing landscape, a well-executed  campaign can give you a competitive edge, helping you stand out in a crowded market.

Engagement and Interactivity

Facebook’s ad formats encourage interaction with your audience, fostering brand engagement. From video ads to carousel ads, you can creatively showcase your services.

Facebook Ads Services | Underdog Digital | Columbia, SC

Adaptability

The digital landscape changes faster than fashion trends. Staying on top of these shifts means your strategy remains relevant and effective, keeping you one step ahead of the competition.

How it Works

Facebook Ads Services Starting at $649/ month

Facebook Ads Services | Underdog Digital | Columbia, SC

Ads Strategy Session

We’ll craft a strategic ads plan based on your audience, service, and product.

Facebook Ads Services | Underdog Digital | Columbia, SC

Content Creation

We’ll create ads designed to perform best for your goals.

Facebook Ads Services | Underdog Digital | Columbia, SC

Testing and Optimization

We’ll optimize and change ads based on initial performance and conversion results.

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