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Author: Matt Vaadi

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Underdog Digital Announces Partnership with Strayboots to Provide Unlimited Marketing Services

Columbia, SC — July 9, 2024 — Underdog Digital, a premier local marketing agency renowned for its innovative strategies and community driven approach, is thrilled to announce its partnership with Strayboots, a leading corporate scavenger hunt and team-building company. This collaboration marks a significant milestone as Underdog Digital extends its unlimited marketing services to enhance…

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Building a Community Through Personal Branding: Fueling Small Business Growth

In today’s competitive landscape, small businesses need more than just a great product or service to thrive. They need a loyal community of customers, advocates, and partners. One of the most effective ways to build this community is through personal branding. By establishing a strong personal brand, small business owners can create genuine connections, foster…

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How to Get High ROI from Facebook Groups for Small Businesses | Underdog Digital

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Beyond Ads: High ROI from Facebook Groups for Small Businesses

How Facebook Groups can be your most valuable marketing tool at no cost. One often underutilized yet highly effective marketing strategy for any small business is leveraging Facebook Groups.  The Power of Facebook Groups for Small Businesses Facebook Groups provide a platform for businesses to engage with a highly targeted audience. Unlike traditional marketing methods,…

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What is the Average Cost of Hiring a Marketing Agency in 2024? Let’s Break it Down

We’re giving you the cost right from the start – small businesses are looking to pay, on average, between $4,000 – $10,000 per month to get all the services they need. But, there are other options. In today’s competitive market, marketing is crucial for small business success. However, understanding the cost of hiring a marketing…

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Impact of Founder-Led Branding on Business | Underdog Digital

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The Impact of Founder-Led Branding: Driving Business Success with Personal Authenticity

In today’s social-obsessed world, the lines between personal and professional brands are often blurred. Founders who recognize the power of their personal brand and strategically align it with their company’s identity can unlock unparalleled growth and influence in their industry. This symbiotic relationship between a founder’s personal presence and their company’s brand not only humanizes…

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5 Common Lead Generation Mistakes of Small Businesses - Underdog Digital

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The Five Most Common Lead Generation Mistakes 90% of Small Businesses Make

Are you a small business owner tirelessly working to grow your customer base but feeling like your efforts just aren’t paying off? You’re not alone. Many entrepreneurs experience the frustration of spending time, money, and energy on lead generation strategies that don’t seem to work. It’s exhausting and disheartening to see minimal returns on such…

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How to Optimize Your LinkedIn Profile

The Ultimate Guide to Optimizing Your LinkedIn Profile People spend hours posting, commenting, and scrolling on LinkedIn only to have people come to their profile that looks like a vacant building. Bad pictures, poorly written bios, and no clear call-to-action. If you are going to spend time on LinkedIn – do it with purpose. Otherwise,…

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Conquer the Customer Journey: What is Omnichannel Marketing for B2B Businesses?

For B2B founders, with annual revenue between $1M and $5M, omnichannel marketing is the secret sauce to attracting and retaining high-value clients.  The buyer’s journey has evolved: you’re not just competing with the company down the street anymore – you’re in a global arena, and every channel is your stage. So, how do you orchestrate…

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